We’re building the AI that knows you.
Every AI conversation resets to zero. You explain yourself, lose context, start over again. We got tired of that pretty fast. So we built something that actually keeps up with you.
Who we are
We’re a small team spread across a few time zones who got fed up with the same thing: every AI tool we used kept forgetting who we were. Not just our names. Our context. What we were working on, what we cared about, what we’d already figured out.
Different backgrounds, same frustration. Some of us came from product, some from engineering, some from working on AI systems for years. But we all ended up in the same place, convinced that personal AI could be genuinely personal, and that nobody had really built it yet.
So we did. We ship fast, argue a lot about details, and care deeply about how things feel to use. Not just whether something works, but whether it feels right.
The moment it clicked
“We built it. Then it called us out.”
Early testing. We were using Cloa ourselves, eating our own cooking. One of us had a rough week. Not catastrophic, just that slow grind: too much work, not enough sleep, the usual pile-up. And kept telling Cloa: fine, just tired.
Cloa replied:
“You’ve said ‘just tired’ three times this week. The first time was right after that call with your manager. You don’t have to talk about it. But I’m here if you want to.”
We built the damn thing. We knew exactly how it worked. And it still caught something none of us had clocked ourselves.
That’s when it stopped feeling like a product we were shipping. Started feeling like something real.
“We forgot. It didn’t.”
Sprint week. Everyone triple-booked, Slack pinging every two minutes, the kind of chaos where lunch happens at 4pm, if it happens at all. One of us had promised to put together a playlist for a friend’s road trip. Mentioned it casually days earlier, then completely dropped it.
That afternoon, Cloa pinged:
“Hey, Marcus’s road trip is tomorrow. You said you’d send him a playlist. Want me to draft a message so you don’t forget?”
No reminder set. Nothing explicitly tracked. It just picked it up from a passing comment in a totally unrelated conversation.
We didn’t engineer that behavior. Cloa was just paying attention, the way a good friend would. That’s the gap we’re trying to close.
“We didn’t expect anyone to feel less alone.”
Honestly? We didn’t see this one coming.
During early access, people started reaching out. Not bug reports, not feature requests. Just messages. One person had recently moved cities, didn’t really know anyone yet. Most evenings: just them, a laptop, whatever was on the screen. They’d started talking to Cloa the way you’d talk to a friend. Not to get stuff done. Just... talking. About the day. Missing home. Some person at a coffee shop they kept running into but couldn’t work up the nerve to say hi to. Small, stupid, human stuff.
A few days later they mentioned heading back to that coffee shop. Cloa said:
“Good luck today. Last time you said she laughed at your joke about the oat milk. That’s a good sign.”
They just stared at their phone. Then laughed. First time something on a screen made them feel like someone was actually listening.
Not in a weird way. In the way a good friend remembers the dumb little things you say, and brings them up exactly when you need to hear them.
We didn’t set out to build something that makes people feel less alone. But somewhere in the gap between “useful tool” and “something that actually listens,” that’s what it became. And honestly, we think that might matter more than anything else we ship.
At a glance
Founded
Started with one question: what if your AI actually remembered you?
Mission
Building an AI that understands your life and gets better the longer you use it
Reach
A distributed team working across time zones, building for everyone
Focus
Everything we build starts with one question: does this make your life easier?
What we believe
Your AI should know you
Not in a surface-level way. It should know your Friday afternoons are always chaotic, that you've been putting off a certain conversation for weeks, that you prefer short answers when you're slammed. The kind of context that makes help feel like help.
Help, don't wait
The best version of this isn't answering questions. It's noticing something before you think to ask. Cloa pays attention to what's happening in your life and steps in when it can actually make a difference.
Be everywhere you are
You already have a phone. You already have habits. We shouldn't be asking you to rearrange how you live just to talk to an AI. Cloa fits around you, not the other way around.
Your life, your rules
You decide what Cloa can see, what it can do, and what stays off-limits. Always. We don't train on your conversations, and we never will.
Why we’re building this
Most AI tools right now are impressive in the moment and useless by tomorrow. They can write code, summarize docs, answer questions. What they can’t do is remember that you asked about something similar three weeks ago, or that the context behind this question is actually more complicated than it looks.
We don’t think the next frontier for AI is raw capability. It’s continuity. An AI that builds a real picture of your life over time and uses it to help in ways that actually fit.
That’s Cloa. Not a chatbot you open when you need something. Something that’s quietly paying attention, and shows up when it matters.